SMS and email messaging at Wholesale+ rates - for every business, of every size.
The A2P SMS industry runs on one of the least honest pricing models in software. Volume tiers you can never quite reach. “Discounted first top-ups” that quietly reset the moment you’re actually committed. Rate cards that bend the further you scroll, until the only customers left paying full price are the ones who just need to send a handful of messages. Connect exists to retire all of that.
Connect is divergent’s SMS and email platform, built around a single pricing idea we call Wholesale+: one flat rate per country, fractionally above the wholesale cost of the message itself. No step discounts. No introductory credits. No minimum monthly volume. A charity sending five hundred reminder texts pays the same per-message rate as a bank sending millions. Our network cost is the same, and the only honest margin on top is a small, transparent one to cover our infrastructure costs.
That pricing idea is the whole product thesis. Every feature in the platform:powerful API, two-way reply handling, the email deliverability engine, the unified inbox across channels, sits on top of a rate card that doesn’t penalise smaller senders. Same platform, same infrastructure, same uptime commitment regardless of how many messages go through it in a month.
Connect works especially well where the old pricing model punished customers hardest: charities and not-for-profits. We offer the best registered-charity rates in the UK market and currently power messaging for more than twenty charities, the kind of organisations for whom a few pence difference per SMS is the difference between campaign success and failure.
divergent created Connect because communications economics should not require a sales call. The product is a flat, honest rate - delivered through an SMS and email platform built to make that possible.
